Create an image depicting a modern, busy restaurant environment with a manager using the ToastTab POS system. The scene shows efficiency a

Why New Restaurants on Toast Are 12% More Likely to Succeed in Their First Year

Opening a new restaurant is thrilling—but also risky. Industry data consistently shows that about 1 in 5 restaurants don’t make it through their first year. But there’s promising news for those who choose the right tools from the start.

According to recent data, new restaurants that launch with Toast are 12% less likely to close in their first year compared to the average restaurant. That’s not just a statistic—it’s a testament to how powerful the right technology can be when launching and sustaining a successful foodservice operation.


Why Toast Helps Restaurants Beat the Odds

1. Purpose-Built for Restaurants
Toast isn’t a generic POS—it’s designed specifically for the restaurant industry. From fast-paced QSRs to full-service establishments, Toast’s tailored solutions work the way restaurants work.

2. Streamlined Operations from Day One
With Toast, restaurants gain an integrated system that connects the front-of-house, kitchen, and back office. That means faster orders, fewer errors, and a smoother guest experience.

3. Tableside Tech That Improves Service
Handhelds like Toast Go 2 allow servers to take orders and payments right at the table, increasing turn times and boosting tips. It’s a win-win for guests and staff.

4. Real-Time Data and Reporting
Toast offers actionable insights into sales, labor, menu performance, and more—giving owners the clarity they need to make smart decisions early on.

5. Built-In Marketing and Loyalty Tools
Toast helps you grow and retain your customer base with built-in email marketing, online ordering, and loyalty programs—so you’re not starting from scratch.

6. Faster Cash Flow with Toast Capital
Need a boost? Toast Capital provides eligible customers with fast, flexible access to funding—based on your actual sales—so you can invest in your growth.


Proven Support from the Start

Success isn’t just about software—it’s also about the support behind it. Toast provides dedicated onboarding, 24/7 customer support, and a deep resource library to ensure new restaurants launch strong and stay strong.


Start Smart. Stay Open.

In a competitive and ever-changing market, every edge counts. Toast’s all-in-one platform helps new restaurants hit the ground running—and stay open longer. Choosing Toast means choosing a system built for long-term success.

Open and stay open with a proven restaurant POS system.


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